Website Design

Friday, July 2, 2010

Web Design Mistakes and How to Rectify Them

An effective web design plays a key role in helping businesses garner huge revenues by driving online sales through their website. And effective does not mean only the beauty of the different elements used in the web page; instead, the effectiveness of a site goes beyond aesthetic visual perspective and includes things such as content layout, navigational flow, website architecture, etc.

The most experienced of designers often end up making silly mistakes that can ruin the effectiveness of a site even if the design work happens to be amongst the best. The under-mentioned paragraphs will give you an insight into the common mistakes that web design people make and how you can actually change things.

Keep it simple and organized
Starting right from the font styles and sizes to colors and other minor elements of a web page, you should try to keep everything quite simple and basic. The font that you use should be easily visible and readable on all browsers and operating systems. Also, ensure that there is uniformity in font usage throughout your pages. Or else, users will find it difficult to connect with your website on the whole.



Use your Content Smartly

Gone are the days when web users had the time to read content at leisure. Today, all kinds of micro blogging sites and social networking platforms keep users busy. Hence, they get easily bored of long paragraphs which may look like dissertations. It is your onus to present the content smartly so as to grasp the attention of the reader. Use of bullet points or numbered lists is highly advisable here.


Communicate Well

Each page of your website should be able to connect to your visitors at an individual level. It should communicate what the website is all about through smart use of words and images. In essence, when a new user lands on your website, he or she should be able to clearly understand what you have on offer.


Avoid Heavy Stuff
There is really no point of incorporating high-tech, detailed audio-video presentations as these slow down the loading time required for the web page. Such presentations usually take up a lot of your upload time and web space, which could be easily dedicated to more important things.

A good website design is one that avoids the use of unnecessary banners or badges and minimize the use of both vertical and horizontal scrolling.

If you follow the above list of web design guidelines while creating a website for your company, you can easily avoid these common mistakes and develop a website that can boost your online presence like never before. Broadway Infotech, one of the leading website design and development companies in Australia, creates websites that are not only smart to look at, but also highly feature-oriented in terms of their functionality.

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